HVAC marketing agency for booked jobs, not clicks.
Digify365 is an HVAC marketing agency running Google Ads, Local Services Ads, local SEO and Meta Ads for heating and cooling companies. We track every call back to the ad or search that produced it and report cost per booked job. Our campaigns are built and tested in Dallas–Fort Worth, one of the busiest HVAC markets in the US.
What an HVAC marketing agency should do for you.
An HVAC lead is usually a homeowner with a broken AC in July or a cold house in January. They search, call the first company that looks reliable, and book whoever answers. Marketing that works for HVAC is built around that moment: being on top of Google when they search, and answering fast when they call.
So we split campaigns by job type, because a $350 repair and a $9,000 system replacement need different keywords, ads and budgets. We run Local Services Ads alongside search, keep your Google Business Profile and reviews strong for the map pack, and use Meta Ads for maintenance plans and seasonal tune-up offers.
What every HVAC account gets
- Campaigns by job type. Repair, replacement, maintenance and emergency, each with its own budget.
- Local Services Ads. Set up, kept in good standing, and bad leads disputed.
- Call tracking. Every call recorded and traced to its keyword or ad.
- Maps and reviews. Google Business Profile, review requests and replies.
- Seasonal budgets. Spend moved to cooling or heating before demand peaks.
The pieces that keep the phone ringing.
Each one works on its own, and better together.
HVAC demand changes every season.
We plan budgets and offers a month ahead of each season, not after the phones go quiet.
| Season | What homeowners search for | What we push |
|---|---|---|
| Spring | AC tune-ups, new system quotes | Tune-up offers, replacement financing, maintenance plans |
| Summer | AC repair, emergency AC service | Repair and emergency campaigns, extended call hours |
| Fall | Furnace tune-ups, heat pump installs | Heating tune-ups, maintenance plan renewals |
| Winter | Furnace and heating repair | Heating repair and emergency campaigns |
General US pattern; southern markets such as Dallas–Fort Worth have a longer cooling season. We adjust to your own call data.
Live in two weeks.
The same four steps for every HVAC client.
- Day 1–2 · free
Audit
We review your ads, Local Services Ads, profile and call tracking, and show you where money leaks.
- Week 1
Setup
Call tracking with recordings, conversion tracking, landing pages per job type.
- Week 2
Launch
Campaigns go live by job type and area, with every call logged.
- Every week
Grow
Junk searches cut, budget moved to the jobs that book, report on cost per booked job.
HVAC marketing questions.
What does an HVAC marketing agency do?
It brings heating and cooling companies booked jobs: Google Ads and Local Services Ads for people searching now, local SEO and reviews for the map pack, and Meta Ads for maintenance plans and seasonal offers, with every call tracked back to its source.
How much does an HVAC lead cost?
In competitive US metros such as Dallas–Fort Worth, a well-run campaign usually lands between $50 and $110 per lead, depending on the job type and season. Replacement leads cost more than repair leads and are worth far more.
Should I run Google Ads or Local Services Ads?
Most HVAC companies should run both. Local Services Ads charge per lead and sit at the very top of Google; search ads give you control over job types and areas. We set budgets for each from your own call data.
How fast will HVAC ads bring calls?
Search campaigns usually bring the first calls in the first week after launch. The first 30 days are for cutting wasted searches and testing ads; cost per lead typically drops from month two.
Who owns the ad accounts and the call tracking?
You do. We work inside your accounts through manager access, ad spend goes on your card, and the tracking numbers stay with you if you leave.
Do you only work with HVAC companies in Dallas?
No. Our HVAC campaigns are built and tested in Dallas–Fort Worth, and we run them for heating and cooling companies in other US cities too. We are live from 8am to 1pm US Central and reply to everything else within a few hours.
More booked jobs for your HVAC company.
Give us read-only access to your Google Ads account. Within one working day you get a video review, the monthly waste in dollars, and the first three fixes.